Everything you need to trade backlinks with verified partners
One WordPress plugin. A verified network. Full control over every link. Here is what ships with SwapAds today.
⚙️ Core Platform
1-Click License Activation
Freemius-powered free license — install, activate, done. No payment details in Y1.
Audience Declaration
15 niches, 145 sub-niches, 6 geo buckets, 10 traffic ranges — your profile powers matching.
Backlink Inventory
Submit unlimited URLs you own. The server validates every link before it enters the pool.
Niche-Aware Matching
The matching engine pairs you with compatible partners using 10+ parameters: niche, language, geo, device split, traffic parity, and more.
🔄 Exchange & Control
Backlink Offers
Create offers with anchor text, source URL and niche targeting. Full control over what you trade.
Approval Workflow
You approve every inbound backlink before it goes live. One-click accept or reject.
Per-Backlink Controls
Pause, activate or delete any backlink from your server admin — instantly, no emails.
3-Way Link Structure
Google-safe triangular exchanges: A→B, B→C, C→A. No reciprocal footprints, no PBNs.
🛡️ Trust & Safety
HMAC-Signed Requests
Every API call authenticated with HMAC + nonce-replay protection — no spoofing, no replays.
Anti-Fraud Engine
10 event types with severity levels. Automatic pause when fraud is detected.
Bot Detection
15+ major bot signatures with reverse-DNS verification. Human traffic only.
Viewability Tracking
Impression and click events measured with dedup — you see real numbers, not inflated ones.
Indexation Verification
Daily HEAD checks on every live backlink URL. Know when Google indexes your links.
Audit Log
24+ action types with JSON details — a complete, operator-facing history of your account.
📊 Growth & Analytics
Statistics Dashboard
Real-time views, clicks and CTR per backlink. Daily rollups, no data gaps.
Credit Ledger
Idempotent, atomic credit transactions. Every trade recorded transparently.
Open Source Client
The WordPress client is fully open source — audit it, extend it, trust it.
Built for the operators, verified end-to-end
The full operator journey works today — from license activation to approved backlinks with live statistics. 1,227 automated tests and PHPStan 0 errors across 3 packages keep it that way.
Join the verified network
Free during the early adopters phase. No credit card. 5-minute setup.